Verizon Wireless to Share Your Data (for advertising?) - Opt-Out Now
October 15th, 2007 | by amarfresh |Verizon Wireless has quietly made a change to their privacy policy. This to allow data mininig to improve customer service and allegedly to enable targeted advertisements. They won’t be sharing your name or phone number, but they plan on sharing your call history and handset information.
At issue is so-called Customer Proprietary Network Information (CPNI) data. While CPNI data does not include explicit information identifying your name and address or your phone number, it does include data on the calls you make and receive, and the services that you may make use of. This includes information about the features of your phone and its capabilities. The data could easily be mined to see what kinds of businesses you call and how often.
Call 1-800-333-9956 to opt-out. You will be asked to provide your phone number, billing zip code and last 4-digits of your SSN.
Failure to opt-out means you opt-in. (Funny how that works.)
Read: ArsTechnica